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The American SIDS Institute located in Naples Florida has partnered with Aaron Matthew SIDS Research Guild to host an online video campaign, First Steps for SIDS. The campaign will raise awareness and funds to support crucial research. Sudden infant death takes the lives of almost 4,000 infants each year in US. Dr. McEntire, CEO of American SIDS Institute, says, we’re close to understanding subtle abnormalities that make infants vulnerable to SIDS. Our goal, of course, is to prevent these tragic deaths. But we lack the dollars needed to do the critical research. I think we’ve come up with a fun way to raise research funds while celebrating an important milestone in a baby’s life.” The First Steps for SIDS Campaign could generate significant funds. Parents and grandparents are encouraged to submit videos of their children learning to walk. Then people will vote on their favorite video with a minimum $5 vote. Easy instructions for uploading videos are on the website. Grand Prize A trip to Disneyland in California for the winner plus three (3) additional guests. Prize includes: Four (4) round-trip tickets to Orange County from Alaska Air, four (4) passes to Disneyland, two (2) nights at Anaheim Marriott. Approximate Retail Value (ARV) $3,000. Other Prizes •A Microsoft Surface computer will be awarded to the video with the second-highest number of votes. •An Xbox One will be awarded to the videos with the third- and fourth- highest number of votes. •An REI co-op bike will be awarded to the videos with the fifth- and sixth- highest number of votes. We are deeply thankful to our sponsors: Marriott, Alaska Airlines, Tata, WE Communications, Microsoft Surface, Microsoft Xbox and generous individual donors. So please enter the contest today at www.firststepsforsids.org and tell all your friends and family to vote. Help us make this go viral and become a huge success. To vote for your favorite video go to https://www.firststepsforsids.org/Video/Entries. Votes are a minimum of $5 (for 5 votes, $100 for 250 votes). Every dollar is a donation to the American SIDS Institute to help fund research. To learn more about the Institute and our research go to www.sids.org. We believe that all babies should live to take their first steps.